A brand new area promoting dive centres in the Egyptian Red Sea will be making its debut at this year’s Dive Show at the NEC in Birmingham, UK, on 1 and 2 November.
The Red Sea Zone is the brainchild of the Chamber of Diving and Watersports (CDWS), a dedicated body under the umbrella of the Egyptian Tourist Federation committed to all diving and watersport activities which take place throughout Egypt. Part of the Chamber’s remit is to promote diving and watersport activities in Egypt’s coastal waters through a mix of advertising, promotional activities and live events. Dive 2008 has been selected for the official launch of the initiative and will see ten of the Red Sea’s leading dive centres exhibiting within the new Red Sea Zone. These include HEPCA, Camel Dive Club, Orca Dive Clubs, Nesima Resort and Sharks Bay, Sinai Divers, Red Sea Explorers, Barakuda Diving, Royal Evolution and Aquarius. Commenting on the new initiative, Hesham Gabr of CDWS said: “This is the first time that an initiative such as this has been undertaken by the Egyptian Tourist Board and we are delighted that so many Red Sea dive operators will be participating. “We chose Dive 2008 to be our first official showing as it is widely recognised as the UK’s biggest and most important diving event. It attracts more divers than any other exhibition and we are confident that the new Red Sea Zone will be one of the show’s highlights in 2008.” In another first for Dive 2008, the British Isles Experience area, which was so well received at this year’s LIDS, will be repeated at the show. The area will be a celebration of UK diving and will house dive charter companies and dive centres, together with training and conservation organisations. It will have its own distinctive look, will be highly visible from afar and will also feature a British themed refreshment area. 
Dive 2008 has also teamed up with Suunto to offer the first sixteen companies that book into the British Isles Experience the state-of-the-art Suunto D6 computer and bracelet, which is worth £570. For more information about exhibiting within this area contact Sharon Platt on 0208 943 2488 or email
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. Over 250 companies have already booked stands at Dive 2008, and the line-up of speakers for the free presentation theatres is looking like a who’s who of the diving elite. Visit www.diveshows.co.uk for more information. |